Pivot

It’s time for a pivot here at Pencil Pusher. I’m a real estate marketing professional by day. I’m making a pivot with this site to focus on the themes, tactics, and trends in the field of real estate marketing. To break the fourth wall for a moment...

I Used To Live In England

It’s the last day of July. I carved out a few minutes this morning to put the finishing touches on my July playlist. My favorite new song on the playlist is “I Used To Live In England” by Supermodel* (Spotify | YouTube). It’s a catchy summer...

Master Writing

I picked up a box of Mitsubishi 9852EW (HB) pencils at Penny Post in Alexandria a few months back. They’re a solid, dependable work horse that I’ve found myself coming back to again and again. This morning I reached for one to start my Morning Pages ritual...

The Clash, Influence, and Inspiration

Happy International Clash Day! One of the first cassettes I owned was London Calling by The Clash. I don’t remember exactly how I ended up purchasing that white tape. Still, I like to think that a snobby record store employee like Barry in High Fidelity turned...

DeepSeek and Competitive Advantage

OpenAI and Anthropic just saw their competitive advantage in generative AI change drastically in the last few days. Their billions of dollars in spending (and funding) aren’t turning out to be quite the protective moat around their business like they thought....

Rented Land and TikTok

TikTok TikTok has had an eventful January. After a bit of back-and-forth over the weekend, TikTok went from normal – available to use and download on the App Store and Google Play – to completely unavailable. Then it came back online, but with a bit of a...